In 2023, fundsters are increasingly likely to avoid making changes to their channel coverage, according to new research from a consulting firm to the industry.
| Thomas Neil Bathon Fuse Research Network Founder, Partner | |
Across all channels, an average of 72 percent of assets managers' national accounts leaders say they plan to make no changes at all to their channel coverage, up from 61 percent of asset managers in 2022. The
Fuse Research Network team
unveiled that finding last week, drawing on data from a recent survey that will be included in the Boston-based research firm's 2023 "National Accounts BenchMark" study.
Yet fundsters' views on the different channels varies. The Fuse team found that 64 percent of asset managers' national accounts teams plan to keep their independent broker-deal (IBD) channel coverage the same, while more than a third of teams (36 percent) plan to increase coverage of that channel. 30 percent say they plan to increase coverage of the RIA aggregator channel, 29 percent say the same of the private bank channel, and 28 percent say the same of the TAMPs channel.
On the flip side, there are three channels where some national accounts teams say they plan to decrease coverage. Five percent of asset managers' national accounts teams say they plan to decrease their coverage of the private bank channel, 14 percent say the same of the wirehouse channel, and eight percent say the same of the RIA custodian channel. 
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