Fundsters who are pitching products with alternative strategies or are thinking of doing so would find data from Cogent Research
of interest. As part of a broader study called
, the folks at Cogent polled advisors on their use of alternatives.
Among advisors who use alternatives in their client portfolios, eight percent said they commonly use mutual funds for exposure to alternatives, and 17 percent
said they commonly use ETFs for that purpose.
Some advisors are planning to increase their ETF and mutual fund usage in the coming year. Twenty-eight percent of current
alternative users said they plan to increase their usage of mutual funds to gain exposure to alternative asset classes
and 41 percent said they plan to up their ETF usage.
"This signals an opportunity among traditional mutual fund companies and asset managers for addressing the needs
of advisors," said John Meunier
, principal and co-founder of Cambridge, Massachusetts-based Cogent, in an interview with The MFWire.com
Meunier added that the data underscores a "desire on the part of advisors to provide greater portfolio diversification using products
that are easy to use, easy to access and clients are comfortable with."
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