The MFWire
Manage Email Alerts | Sponsorships | About MFWire | Who We Are

Subscribe to MFWire.com's News Alerts [click]

Rating:Turn Up the Radio Not Rated 0.0 Email Routing List Email & Route  Print Print
Thursday, May 30, 2002

Turn Up the Radio

by: Tony Pennino

Chapman Capital Management is taking to the airwaves to get the word out on its DEM Equity Investor mutual fund (DEMEX). The campaign will be national in scope.

The firm will be broadcasting on Radio One stations. These stations target African American an urban listeners. There are Radio One stations in Washington, D.C., Baltimore, Atlanta, Philadelphia, and Detroit.

But Chapman's campaign is a subtle one. The ads are not being used to garner more retail sales for the fund. The ads are designed to increase awareness of the fund so that plan sponsors would be more likely to include it in a 401(k) plan.

"As investors and plan sponsors become familiar with the concept of the Domestic Emerging Markets strategy, we believe that we will see an increase in the defined contribution plan assets allocated to this product," stated Nathan A. Chapman, Jr., president and ceo of Chapman Capital Management. "Many plan participants are requesting that their employers offer funds that are recognized in the retail marketplace."

The fund invests for long-term growth in companies controlled by African Americans, Asian Americans, Hispanic Americans, and women. 

See the list of all the 2002 Most Influential People

Stay ahead of the news ... Sign up for our email alerts now

 Do You Recommend This Story?

Return to Top
 News Archives
2022: Q1
2021: Q4Q3Q2Q1
2020: Q4Q3Q2Q1
2019: Q4Q3Q2Q1
2018: Q4Q3Q2Q1
2017: Q4Q3Q2Q1
2016: Q4Q3Q2Q1
2015: Q4Q3Q2Q1
2014: Q4Q3Q2Q1
2013: Q4Q3Q2Q1
2012: Q4Q3Q2Q1
2011: Q4Q3Q2Q1
2010: Q4Q3Q2Q1
2009: Q4Q3Q2Q1
2008: Q4Q3Q2Q1
2007: Q4Q3Q2Q1
2006: Q4Q3Q2Q1
2005: Q4Q3Q2Q1
2004: Q4Q3Q2Q1
2003: Q4Q3Q2Q1
2002: Q4Q3Q2Q1
 Subscribe via RSS:
Add to My Yahoo!
follow us in feedly

©All rights reserved to InvestmentWires, Inc. 1997-2022
14 Wall Street | 20th Floor | New York, NY 10005 | P: 212-331-8968 | F: 212-331-8998
Privacy Policy :: Terms of Use