Wall Street Journal Fund Track column
, Jilian Mincer
focuses on efforts by McDonald's Corp.
to increase participation of minority employees in the fast-food giant's 401(k) plan. Four years ago, half of black restaurant managers participated in the 401(k) plan, and retirement savings by McDonalds' managers overall, a group weighted to minorities and women, was low. White store managers, meanwhile, had a "modestly higher" participation rate. Fast-forward to the present: 95 percent of African-American store managers make contributions to the plan. As for white managers, the participation rate increased to nearly as high.
McDonald's success story came as a result of a series of actions, including including the implementation of automatic enrollment for store managers and providing them a one-time raise of 1 percent to contribute to the plan unless they opt out or go for a higher contribution rate.
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