It seems ETFs are like restaurants — new ones are always popping up, but a lot of them will end up failing.

Bloomberg has a story today about how an increasing number of ETFs are folding. A record 91 have been liquidated this year. That includes the 25 funds ended by Russell Investments [profile] last month.

Reporter Inyoung Hwang talks to several experts, including Charles Schwab [profile] ETF research chief Michael Iachini, about why so many ETFs are being shuttered.

There’s been much made of the shockingly high pace of ETF launchers. With that comes the realization some products get launched and don’t really find investors who want to buy them. In order to succeed in the ETF space, a product has to either be first or better.

The story goes into more detail about the current state of the ETF market, and how the successful products are actually taking in more flows than ever. It's an interesting read for anyone with an eye on the ETF space. 

Edited by: Ben Geier


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