Hancock is again an Olympic booster. In the past CEO David D'Alessandro has expressed concerns about the tarnished image of the games in wake of the Salt Lake City scandals. He was concerned enough to write an out into Hancock's sponsorship deal for the 2004 Games. Now he seems to be happy again. The Boston Herald reports that Hancock has signed on as sponsor through the 2008 in Beijing. "Frankly, it's been a fantastic sponsorship for us - minus the scandal - and the fact that that has been addressed and a lot of progress has been made was enough for me," explained D'Alessandro.  

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