Naïm Abou-Jaoudé is bringing together an Gotham insurer's $807.7-billion-AUM* trio of asset management businesses under a single name worldwide.

Naïm Abou-Jaoudé New York Life Investment Management LLC CEO

Last week, Craig DeSanto, chair, president, and CEO of New York Life Insurance Company, unveiled the completion of the company's asset management unification under the New York Life Investment Management brand [profile]. A New York Life spokesperson confirms that NYLIM CEO Abou-Jaoudé leads the combined fund firm, which consolidates the legacy New York Life Investments, NYL Investors, and NYLIM brands and has about 1,800 employees offering more than 100 products in the U.S. alone.

Keep your eyes peeld for a new "Built on stability. Designed for what is next" NYLIM advertising campaign.

The brand unification comes less than six months after Abou-Jaoudé revealed back in September 2025 his strategic realignment plans to create a global asset manager by combining New York Life's third-party asset management and general account businesses. (That combination was scheduled to take effect on January 1, 2026.)

Meanwhile, NYLIM's various affiliated investment manager boutiques — such as Apogem, Candriam (which Abou-Jaoudé himself previously directly led), and MacKay Shields) will have their "specialized expertise and autonomy" preserved, a New York Life spokesperson confirms.

"We plan to update an endorsement line associated with some of our affiliated investment managers to include 'By New York Life Investment Management,'" a New York Life spokesperson tells MFWire via email.

DeSanto calls the NYLIM brand unification and reorganization a way to strengthen his team's "ability to deliver expanded solutions across public and private markets and deepen long-term partnerships with clients navigating increasingly complex markets." Abou-Jaoudé foreshadows continuing expansion of NYLIM's "breadth of ... offerings, guided by disciplined active management, long-term partnerships, and ... enduring values."

"Our global brand reflects the strength and scale of our platform across public and private markets, making the full breadth of our capabilities more visible and accessible to clients navigating the next era of investing," Abou-Jaoudé states.

The NYLIM consolidation also comes less than two years after the New York Life Investments team shifted all their fund families to the new NYLI Funds brand. Stay tuned for what impact the NYLIM reorganization and brand unification will have on the NYLI funds and ETFs.

"As we grow the New York Life Investment Management brand over time, we'll be considering the names of the funds," a New York Life spokesperson writes. "However, the investment strategies, the teams managing them, and the way clients experience those products aren't changing."

The New York Life team notes that the freshly consolidated NYLIM is one of the 30 biggest (by AUM) asset managers worldwide, one of the 15 biggest private markets managers, and one of the 25 biggest active fixed income managers.

*As of December 31, 2025. 

Stay ahead of the news ... Sign up for our email alerts now
CLICK HERE