The ETF side of the asset management industry continues to grow at a record pace and reach new size milestones, both across the world and in the U.S. in particular, according to the latest data from the folks at an ETF-focused research firm.

Earlier this month, Debbie Fuhr, managing partner of ETFGI, revealed that a record $1.14 trillion net flowed into U.S. exchange-traded funds and exchange-traded products in the first ten months of 2025, up by $278.65 billion from the prior record in the first ten months of 2024. The U.S. accounted for 62.6 percent of the year-to-date worldwide ETF and ETP inflows of $1.82 trillion as of October 31, 2025 (also a new record, up from the prior record of $1.45 trillion in the first ten months of 2024).

The ETFGI team reports that the U.S. ETF and ETP industry record a record $13.08 trillion in AUM on October 31, 2025, up by $380 billion month-over-month from the prior record on September 30, 2025 and up by $3.1 trillion year-over-year from October 31, 2025. As of the end of last month, the U.S. now accounts for 67.9 percent of worldwide ETF and ETP AUM of $19.25 trillion. (Worldwide ETF and ETP AUM also reached a new peak last month, up by $440 billion M/M from the prior record on September 30, 2025 and up by $4.84 trillion Y/Y.)

Last month, per ETFGI's date, the U.S. ETF and ETP industry brought in a record $186.19 billion in net inflows, up by $21.77 billion from the prior record in November 2024, up by $33.69 billion M/M, and up by $65.61 billion Y/Y. The U.S. accounted for 66.7 percent of the $279.04 billion in worldwide ETF and ETP inflows in October 2025 (which were up by $11.38 billion M/M and up by $67.63 billion Y/Y).

October 2025 extended the U.S. ETF and ETP inflows streak to 42 months and counting. Last month also extended the worldwide inflows streak to 77 months.

As of October 31, 2025, the ETFGI team reports, the U.S. asset management industry offered 4,664 ETFs and ETPs, up by 110 (2.4 percent) M/M and up by 838 (21.9 percent) Y/Y. The U.S. now accounts for 30.4 percent of the 15,347 ETFs and ETPs worldwide. (The global count is up by 222 M/M and up by 2,353 Y/Y.)

Per ETFGI's data, 439 ETF and ETP providers operated in the U.S. as of October 31, 2025, up by 11 (2.6 percent) M/M and up by 55 (14.3 percent) Y/Y. U.S. ETF and ETP providers now account for 47.3 percent of the 928 ETF and ETP providers worldwide. (The worldwide count is up by 13 M/M and up by 137 Y/Y.) 

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