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Rating:Carpenter Hires a Veteran Industry Marketer Not Rated 5.0 Email Routing List Email & Route  Print Print
Monday, October 5, 2020

Carpenter Hires a Veteran Industry Marketer

Reported by Andrew Lusk

In New York City, a veteran marketing ally to fundsters recently moved to the Carpenter Group.

Shelly Danse
Carpenter Group
Senior Vice President, Strategic Partnerships
Shelly Danse joined Carpenter after Labor day as senior vice president of strategic partnerships, MFWire has learned. Danse most recently served as director of North America for Editions Financial.

A spokesperson with Editions did not immediately return calls for comment.

Danse tells MFWire, "Carpenter is a great creative agency and I'm really thrilled to be working alongside Polly now rather than against her. She's put together a wonderful group that it's really a privilege to play a part in."

Polly Carpenter, founder and CEO of her eponymous firm, stated, "Shelly joins us at a pivotal moment in the evolution of our industry — and in an era of historic firsts for women. In serving our clients, we have access to tools that either didn't exist just a decade ago or lacked today's power and reach."

Danse notes, "There aren't many agencies that truly understand the depth of the financial industry, but Carpenter is one of them."

"I've gotten to know Shelly over the years," Carpenter states, "as a professional colleague, problem-solver and industry pioneer. She is a perfect fit for our firm — and our clients."

"I was hired via Zoom," Danse says regarding the ongoing COVID-19 pandemic, "and I didn't meet anyone face-to-face during the hiring process. I also haven't been to our New York office in SoHo yet. Maybe someday."

Prior to her work at both Carpenter and Editions Financial, Danse was managing director of business development at MMB for two years. She also previously worked at Addison as vice president, at Wechsler as senior vice president of business development, and at Standard & Poor's as vice president of national accounts. Danse is an alumna of Hamilton College. 

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