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Monday, January 13, 2003|
Bloomberg Shutters Magazine
Fund firms will have one less way to reach retail investors after next month. Bloomberg plans to shutter its Personal Finance magazine after next month's issue. Bloomberg said it is making the move as part of an effort to focus its business on the institutional side of the market.
The six-year-old magazine has a circulation of 400,000. Bloomberg is reportedly in talks with other publishers to sell the list. This is not the first magazine to shutter because of the bear market. In October, AOL Time Warner shut down Mutual Funds magazine.
Just last week Bloomberg said it would redesign the layout of the magazine for February. The new look will also be the last look.
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