MutualFundWire.com
The insiders' edge for 40 Act industry executives!
an InvestmentWires' Publication
an InvestmentWires' Publication
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|
MutualFundWire.com
The insiders' edge for 40 Act industry executives!
an InvestmentWires' Publication |
|
Monday, July 1, 2002 It Is Easy Being Evergreen Evergreen Investments has made significant changes to its website, a spokesperson with the firm told the MutualFundWire.com. The move is a part of the firm's rebranding campaign. The site contains Evergreen's marketing message, "Investments that stand the test of time". It also has what the firm contends to be a streamlined design so that clients have easier access. The new website includes links to each specific business line at Evergreen. There are market summary charts and links to fund information and account access. "Evergreen Investments, and the entire asset management industry, has become more focused on information delivery to investors via the Internet," stated Ruth Papazian, chief marketing officer for the firm. "To navigate through the clutter, we have redesigned our website and improved the site viewer experience through a streamlined information layout." Printed from: MFWire.com/story.asp?s=2975 Copyright 2002, InvestmentWires, Inc. All Rights Reserved |