MutualFundWire.com
The insiders' edge for 40 Act industry executives!
an InvestmentWires' Publication
an InvestmentWires' Publication
|
|
MutualFundWire.com
The insiders' edge for 40 Act industry executives!
an InvestmentWires' Publication |
|
Tuesday, July 17, 2007 Fund Firms Fish For Younger Investors Mutual funds are increasingly going after the twenty- and thirty-something crowds, with a crop of new offerings making funds more accessible to a younger crowd. The WSJ reports that mutual fund firms are lowering minimum investments, launching all-in-one products that take the work out of investing, and introducing online tools that offer IRAs. Almost all major players including Schwab, which recently lowered its minimum investment to $100, Vanguard, American Century, Fidelity, and T. Rowe Price have developed some sort of draw for younger investors, be it lower minimums, online tools or far off target-date funds. Printed from: MFWire.com/story.asp?s=15083 Copyright 2007, InvestmentWires, Inc. All Rights Reserved |